Being successful on the internet is pretty simple and straight forward. Your first point of call will definitely be to pick a Domain Name when starting off online. Either it is a website for a company, personal or you just playing around online, you have to at a certain point identify yourself. That is where Domain Names comes in.
So what are Domain Names? Domain name is a combination of three main keywords “Do-Main-Name” and it is a series of strings of words meant to uniquely identify you on the internet. Your Domain Name is how you want to be known online. Your domain name is your online brand name and therefore you cannot be too careless when picking it. Picking a domain name that defines your business is one of the first key to a successful online marketing strategy. So what are the factors to consider when you about to pick your Domain Name.
Top tips for picking a brand-winning domain name:
1. It must be simple and easy to remember:
Most successful domain names that have made their marks are simple and easy to remember. E.g. Yahoo, Facebook, Google. You don’t want to pick a name that is hard to remember.
2. It can consist of your keywords:
When picking a Domain Name, most people don’t think of their keyword for search engines. Your keyword is what people type in when searching for a firm or company in your niche. Therefore when picking your brand name, think of what people might use to find you on search engines .e.g. If you selling cars, then you might want to pick a domain name like carmarts.com where car and marts are your keywords. However, more than two keyword combinations is not too good as this might violate point number one above.
3. It should be relevant to your business:
Taking the example of Carmart above, you cannot pick such a name and then decide to sell Shoes or Clothes. People will think it’s a scam and they won’t want to touch your website with even a long spoon.
4. Avoid derivatives:
Try to pick a name that is unique, you won’t want a derivative of a website name just because it is already known. Simply because Godaddy is popular as a brand, going ahead to choose Godaddyng is a very very bad idea.
5. Com, Org or Net:
The right extension for your business is equally very important. All web extension has their particular meaning. A business name mostly will use a .com while a charity organization should stick with a .org extension.
.Com stands for commercial, .Org means organization, .Net means network , .Tv means television.
So pick the right extension.
6. It must be available:
Nothing is more disappointing than picking a name someone else has already hooked up. So after choosing a name, you have to go check it out and make sure it is available before you make any plan for that domain
Now that you know the important factors to consider when choosing a Domain Name, the next step is to register it. You can choose to register your domain name here or by signing up for our hosting service. When you use our hosting service, you get a free Domain Name included and get to play for your hosting on a monthly basis if you so desire.
So go pick a winning Domain Name and start yourself to a successful online venture.
Latest posts by Adegboye Adeniyi (see all)
- The Ultimate Guide to Facebook Marketing Tips - February 19, 2017
- How to Achieve High ROI With Email Marketing - January 26, 2017
- How To Use Google Analytics For Growth by Paul Koks - November 16, 2016