eBay has come a long way since its early days as a pure auction site that was great for getting rid of your junk. Nowadays, around 81% of everything sold on the site is brand new. It is great for consumers worldwide – you can get from … [Read more...]
Digital Marketing Survey 2018 – State of Online Marketing in Nigeria
Every year, we conduct a survey to find out the state of digital marketing in Nigeria and we are pleased to announce the result of our 2018 Small Business Digital Marketing Survey 2018. Digital marketing encompasses all the activities that a … [Read more...]
Beginners Guide to Link Building: How to Start Link Building The Right Way
Link building is hard. *yawn* I have been there. As the owner of an SEO Company in Nigeria and has been in the industry for a while, you will find out that 3 major factors seem to be undeniable the most essential requirements for ranking any … [Read more...]
Guest Posting- Here is Why Your Guest Posting Campaign Fail
Are you seeking to improve your website backlink authority through guest posting? Do you want to build more brand authority and increase referral traffic to your website? It is indisputable that backlinks are one of the factors that influence … [Read more...]
13 Link Building Search Operators (Updated 2018)
Every once in a while and depending on what website I’m working on, I’ll use different search operators to find easy links relevant to the keywords I’m targeting on the SERP’s. There are many search engine query cheat sheets … [Read more...]
Are Your Newsletters Missing Key Legal Components?
Amidst declarations of its death as a viable option, email marketing continues to outperform other forms of digital marketing. In fact, studies have shown that email marketing is the most cost-effective option amongst other … [Read more...]
A Blueprint For Lead Generation Marketing Success
Lead generation marketing is extremely complex. Whether it’s looking for SEO Company, PPC, display advertising or email marketing, a lot of moving parts are at work and if even one is slightly out of whack, the whole machinery of the campaign can … [Read more...]
Top 10 Social Media Channels Used by the Fortune 500
It appears that social media platforms have been given thumbs up by the Fortune 500 companies. Statistics have revealed that globally the top moneymakers are fast increasing their social media presence. The most recent stats show that around 70% have … [Read more...]
How Artificial Intelligence is the Core of Digital Marketing
Classical philosophers attempting to describe the way we humans think as something that belongs to a symbolic system paved the way to what we now know as modern artificial intelligence. However, AI as we often call it was coined only recently during … [Read more...]
How to Achieve High ROI With Email Marketing
For every dollar spent on Email marketing, your should get four dollars back. That is over 400% return. Yet many businesses struggling with proving ROI on their email marketing. So if you are struggling with email marketing ROI on spend, then … [Read more...]
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