It is very important for businesses to post on social media but this is not an easy task.
Business posts or tweets should convey professionalism yet friendly tone in order to target the right market. There is various social media platform and they are different in various ways than you can imagine.
The only similarity is perhaps the fact that compelling posts or tweets can do wonders for your business. It is important to be mindful of the content to get the most of the multichannel.
The goal is to keep the post engaging and appealing.
According to studies, compelling content earns likes and shares across different social networks. Here is an infographic that offers advice on writing a social post.