Digital marketing is complicated
And if you want to stay up to date on the best practice and how to get shit done, then you need to bookmark this resource.
In this article, you will get access to the best resources on how to get thing done. Here you will find reference to
- Analytics
- Conversion Optimization
- SEO
- Paid Marketing
- Growth Marketing
- List of blogs to read for awesome digital marketing insight
- Tools
What is Digital Marketing?
Digital marketing is the process of marketing your product and services leavraging online channels.
Digital marketing is not too different from traditional marketing. In a traditional setting, a customer hears about your business through traditional means such as radio, tv or simply discovering your business next door. They walk into your store, pick a product, walk to the counter, make payment and spread the word if they are satisfied with your service.
For digital marketing, the difference is
- A customer hear about your business through online channels such as SEO, PPC, Social Media or Referral
- They visit your website
- Add to store for ecommerce or submit a form
- They refer other people if they like your business
If you are wondering if digital marketing is for you, then maybe this statistics will convince you
Now that I have been able to convince you to start leveraging digital marketing for your business, the next question is how to get started.
That is the purpose of this resource.
You will find references to different articles and materials about digital marketing that can help you scale very quickly,
Bookmark this page. Share with your team or simply suggest a resource to add: [email protected]
- Data Analytic Insights and Recommended Mentions
Without data, you will be shooting in the dark. That is why I am starting this resources with a list of Google analytics data resources. If you don’t have Google analytics install at minimum, then you should just pack and go home. Kidding actually. That is why this material exists.
- Google Analytics in 10 Steps
- 62 Point Google Analytics Checklist
- How Blogging Can Help Your Business Grow
- Content Marketing Analytics Metrics
- Marketing Metrics to Report to Management
- How to Write a Blog Post
- Google Analytics for Ecommerce
- Conversion Optimization Insights and Resources
Getting traffic to your website is interesting and fun. Everyone like to know that they are getting more users to their website but how do you really get the best value from this visitors. Use this conversion optimization resources to start making more money
- The Beginner’s Guide to Conversion Optimization
- How to Come Up with More Winning Test Using Data
- 100 Conversion Optimization Case Studies
- Landing Pages Examples to Drool over
- How to Use Exit Intent Technology to Convert Abandoning Visitors to Customers
- SEO Insights and Resources
SEO is a major growth lever and it is not suprising that there are tons of articles dedicated to it. Hardly will you hear any acquisition discussion without a mention of SEO. So here you go. You will find articles on technical SEO, Onpage SEO, Content strategy and Link building tactics
- Guest Posting Side by Side
- SEO Case Study: 0-100,000 users in 12 months
- 13 Killer Link Building Strategies
- SEO for MarketPlaces
- Technical SEO Audit
- Keyword Research Tips
- Paid Marketing Insights and Resources
Love it or hate it, paid marketing is an acquistion channel that you should be using if you want to give your marketing some boost. Here is how to use it.
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- Email Marketing Insights and Resources
You must have heard it, the money is in the list. Email marketing is one great way for you to retain your visitors and convert them into customers. But how exactly should you be using email marketing to grow your business.
- Drip Marketing Complete Guide
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- Social Media Marketing Insights and Resources
With over 1b people on Facebook alone, you can not ignore this mammoth. People are discovering services and business online and if you are worried about how you do more with less on your favorite social media platform, then check out some of the resources mentioned here.
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- Growth Marketing Insights and Resources
The new kid on the block, growth marketing is a complete different ball game. While most digital marketing activities focus exclusively on top of the funnel (acquisition), growth marketing is all about the full funnel marketing. And that is what makes it important and deserve a special place in our online marketing resource
- What is Growth Marketing
- 6 User Acquisition and Growth Hacking for Startups
- How to Build A Growth Model
- The Definitive Guide to Improving Activation
- A Growth Hacking Retention Strategies
- 14 Referral Marketing Examples to Keep You Inspired
- 7 Viral Marketing Secrets
- List of blogs to read for awesome digital marketing insight
Things changes. Tactics changes but the basis remains the same. While I can come up with recommended listing of resources, you need to know the source of some of this article. So I am listing recommended list of blogs for you to read yourself and discover great insights on your own.
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Now go be wonderful
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